Swiftly’s Unified Data Platform
Swiftly offers a comprehensive data platform that delivers real-time passenger predictions, fleet monitoring, and alerts to improve transit efficiency.
Challenges of Ghost and Zombie Buses
Ghost and zombie buses cause major frustration for transit riders. These buses either never arrive as expected or show up unexpectedly, disrupting travel plans and trust.
Definitions and Impact
- Ghost bus: A bus that a rider expects to arrive but doesn’t. The app may show it arriving soon, but it disappears before reaching the stop, leaving riders stranded.
- Zombie bus: A bus that appears unexpectedly early or without prior notice. For example, the app shows a 20-minute wait, but a bus comes in 5 minutes, causing confusion.
These glitches undermine the promise public transit makes to riders: they should know when their bus is coming. When this promise fails, riders lose trust.
Just search #GhostedByTheBus on X (formerly Twitter) or Google to find numerous stories highlighting this frustration.
Swiftly’s Solution
Swiftly builds tools that help transit agencies eliminate ghost and zombie buses, ensuring real-time transit data remains accurate and reliable even during unexpected events.
The outcome is fewer stranded riders, reduced confusion, and a more dependable public transit experience.
"Ghost and zombie buses are nightmares for transit agencies and their riders."
Swiftly’s technology restores rider confidence by keeping transit information transparent and trustworthy.
Author’s Summary
Swiftly’s platform addresses the frustration caused by ghost and zombie buses, enhancing real-time transit data accuracy and rider trust.
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