Democratization of Beauty
The beauty industry has undergone a significant transformation, bridging the gap between high-end and affordable products.
Historically, the beauty aisle was divided into two distinct sections: one featuring luxurious products behind glass counters and the other offering supermarket staples under fluorescent lighting.
The beauty aisle was neatly divided.
This shift is driven by retail's efforts to democratize desire, making beauty products more accessible to a wider audience.
Author's summary: Retail democratizes beauty desire.
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